Our Mission & Founder

Pocket Joe was designed BY service members, FOR service members. 

We aim to help those on duty stay energized and focused on the task at hand. Whether it be standing watch, training in the field, a 3 hour recon flight, an UNREP in the middle of the Indian Ocean, a 10 mile hump with a 50 lbs pack and that damn pebble stuck in your boot, or any of the other 10 million ways our country calls us to service: Pocket Joe is the wingman that fits in your pocket. We contribute a portion of profits from sales of Pocket Joe to help wounded and challenged veterans and supporting organizations. As Pocket Joe grows, we look forward to expanding our mission to assist veterans and those who serve their country. 

2004 Graduate of the United States Naval Academy, John Ross Ferrell